 Assess local market conditions, identify current and prospective sales opportunities and develop forecasts, financial objectives and business plans for the branch  Develop and implement sales and profitability plans according to account management principles that ensure the development and maintenance of account plans  Direct all operational aspects of the branch to include distribution operations, customer service, human resources, administration and sales in a manner that supports reaching the profitability goals.  Ensure that all areas of work performance or departments are properly staffed and directed  Provide training, coaching, development and motivation to bring out the best in each distribution team member  Take on the responsibility for the orientation of all new employees  Take on the responsibility for evaluation of all employees  Oversee branch financial management  Recommend desirable changes in the policies and goals of the branch and the organization  Assist general manager in developing branch and organizational objectives, and also in formulating policies and budgets  Communicate effectively with other branches and senior managers by sharing information on effective practices, competitive intelligence, business opportunities and needs  Address customer and employee satisfaction issues promptly  Cooperate fully with the Credit Department in extending and enforcing credit policy  Manage the branch honestly, follow high ethical standards, and comply with all government regulations  Ensure the safekeeping of company assets, including structures, equipment, inventory and cash  Maintain and enforce personnel policy  Select, promote and discharge employees within the branch in accordance with basic personnel policy  Evaluate regularly the effectiveness of the branch operation, to see that policies are being observed and that goals are being attained  Take prompt corrective action as needed  Participate actively in community, business and industry organizations to build a network of contacts that improve the presence and reputation of the branch and company in the local area  Achieve the profitability goals/objectives of the division/branch and organization  Maintain proficiency in computerized systems and other technologies as required  Increase personal knowledge and expertise in business, appropriate technology, etc.  Follow company policies and procedures  Other duties as assigned