Our client, is one of the leading and renowned international distributors of fragrances and cosmetics in the Middle East region is currently seeking to recruit a Travel Retail Area Executive . You will be directly reporting to the Travel Retail Division Manager Job Purpose: The role of the Travel Retail Area Executive is to plan, coordinate, and manage the sales and distribution of the Company’s portfolio in the respective Travel Retail establishments (airports / airlines / port shops / border shops / etc). Reporting to the Travel Retail Division Manager, the Travel Retail Area Executive responsibilities are as follows: • Manage the sales of the Company’s portfolio of brands in the designated Travel Retail sales environments to optimize the sales and growth potential and the achievement of sales targets by brand, implementing agreed plans & strategies for each account • Meet with the key retail contacts to discuss the business and present the future marketing calendar / new launches • Regularly visit the airports and Travel Retail operators within the Middle East region to carry out Retail Audit, ensure optimal product presentation, correct merchandising and continuity of stocks (both saleable & PoSM), correct pricing, competition pricing • Complete detailed visit reports per account per visit detailing the discussions, overview of the retail environment, The Company and competitor activity, detailed floor plans, photographs, and recommendation of opportunities to enhance the business • Identify opportunities for improvement at retail level including enhanced space, visibility, opportunity for new listings • Recruit and manage the Company’s Brand Ambassadors situated in the retail stores, ensuring up to date training of the new brands & launches, high levels of motivation, and enhanced selling skills. Additionally ensure the retail sales targets are communicated to the BA’s and the targets are achieved on a monthly / quarterly basis • Plan and activate promotional activities in line with the A&P budgets, ensuring activities are within the respective brand guidelines • Manage the Advertising & Promotion (A&P) budgets for each Travel Retail account in line with the overall approved A&P budgets • Formulate supplier reports by Travel Retail client & by brand • Coordinate with Supply Chain Executive to ensure sufficient stocks of saleable & PoSM, including new launches on shelf on time • Retail off-take sales compilation and analysis with reports & recommendations • Prepare proposals for airlines in flight listing ensuring break-even points and calculated and achieved