To develop and maintain relations with the organization's retail customers to monitor their business developments and recommend corrective action to marketing plans where necessary.

To identify market segments where the trading position could be improved. Make relevant proposals to ensure that all opportunities are exploited short-term, and relationships are developed longer-term.

To provide results and information to the account teams and updates individual account strategies.

To assist in conducting market research, identifying new business and developing the existing one.

To participate in the design of special internal or external studies to provide focused data.

To assist in proceeding with the development of manuals, agreements, policies, procedures, etc.)

To contribute to business development strategies and provides input into annual business development plans for relevant area, to reach required business objectives and revenue.

To work closely with account managers to understand business requirements and market needs.

To assist in monitoring relevant market development activities to ensure that they are in line with Company business aims.